The House of Dior also makes a statement with its vintage-style butterfly or aviator shapes, alongside oversized frames and shield glasses. The frames produced are made of fine steel or slightly thicker plastic, enclosing coloured lenses like the So Real Pop collection by Dior. The unusual lines of Dior glasses ensure the different collections stand out from all other brands. Whether we are talking about J'adore perfume or the Lady Dior bag, the brand enlists the services of renowned muses to promote its designs, from Marion Cotillard and Gisele BГјndchen to Jennifer Lawrence and Sharon Stone. Every year, the label also renews its lines of glasses, the first designs having come out in the late 1960s. Nowadays, it proposes collections of leather goods, perfumery, watchmaking and jewellery, sold in over 230 boutiques around the world. Today, the House of Dior keeps up with the times, as it always has done, at the discretion of the brains of the outfit, naturally. In 1998, Victoire de Castellane's touch was to create a Dior High Jewellery department. To name but two, there was John Galliano and, more recently, Hedi Slimane.

A succession of other creative directors, each bringing their own brand of crazy, followed. On his death in 1957, the helm of the House of Dior was taken over by a very young Yves Saint-Laurent. Pioneering, the line revealed women's legs and marked the advent of a whole new style of dress. At the same time, he launched his Corolle collection in collaboration with Pierre Cardin, its floral forms finding instant appeal amongst those already in the know. From the Dior store at 30 Avenue Montaigne to a symbol of French chic.Д¬hristian Dior founded his couture house in 1946, opening his first boutique at the now famous Parisian address, 30 Avenue Montaigne. The creations emerging from the glasses department, which offers women styles that are sophisticated but with a hint of avant garde, are on a par with the label's reputation. Dior glasses, love what you see in French haute couture.ДЄ real emblem of French chic, the House of Dior has successfully shaken up the codes of fashion, but without foregoing any of its elegance.

Dior color quake 3